Welcome to the World of Serene Bridal

We are here to make things easier for our future retailers by providing them with the high quality design, quick delivery and elite customer service that they need to succeed in today’s marketplace.

As our retailer, you'll have access to all collections and enjoy partnership support through diverse options of customization, shortened production times, and engaging marketing. Our in-house designers and production team ensure each dress is cut to perfection for every one of our brides.

At Serene Bridal, we do not believe in the over-saturation of our brand in the market so we meticulously select our retailers that carry our styles. We invite you to discover all that we offer below, and then contact us if you are interested in becoming a Serene Bridal retailer.

SELLING FEATURES THAT SET US APART

OUR MARKUP

We have an average of a 2.7-3x markup, to help make each Serene Amé sale as profitable as possible for our retailers.

INVENTORY

We have a growing inventory of dresses on hand and on pre-order to make sure our retailers have access to what they need as often as possible.

DELIVERY

Our gowns deliver in about 14-15 weeks. A 12-week rush delivery is available for $50.

ADDITIONAL VARIATIONS

At no additional cost, and without any additional delivery time, many of our gowns come with a range of basic customizations - slit or no slit, lined or unlined, plain or glitter tulle.

LENGTH OPTIONS

Free of charge, our gowns can be ordered with the hem lace detached or shortened up to 2 inches. For a $50 fee you can also have them shortened 3-6 inches, or lengthened 1-6 inches.

INCLUSIVE SIZING

Every Serene Amé gown is available in US size 2 to 28 with no additional charge for plus sizes. You will always see a range of body types in our gowns on our social media.

DETACHABLE ACCESSORIES

Many gowns come with detachable accessories like off the shoulder straps, sleeves, and capes that make the look unique and convertible. These are always included in the price of the dress but can be ordered separately to pair with other styles.

MARKETING

We have an all-woman, in-house team working hard to come up with new ways to showcase our gowns.

THE TEAM

We have an all-woman, in-house team working hard to come up with new ways to showcase our gowns.

THE COMMUNITY

We are engaging with our growing community on social media daily. As a trusted brand, we point our followers toward our trusted retailers because driving traffic into your store is one of our number one goals.

Our social media is an engaging platform full of beautiful gowns and lots of information, educating brides on our dresses before they even schedule an appointment.

ACCESS

When becoming a retailer, we will supply you with access to high-res imagery of each campaign, as well as any additional video, story or ad content that we create for you to use across your social channels.

MARKET DATES

Come visit us in person at this year's major markets.

CALENDAR

ATLANTA

JULY 30 - AUGUST 4

Vows Bridal & Formal

Booth 12S331

LAS VEGAS

AUGUST 14 - 16

World Market

Booth 450

CHICAGO

AUGUST 20 - 22

National Bridal Market

Booth 6041

HARROGATE

10 - 12 SEPTEMBER

Bridal Week Harrogate

Booth A1 (Hall A)

NEW YORK

OCTOBER 10 - 13

One Fine Day

Booth P&0

CONTACT

For more information regarding becoming one of our retailers, please contact our Brand Development Representative directly at TAYLOR.H@SERENEBRIDAL.COM